empowering creatives through storytelling.
Features
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![Colorful educational mural in a stairwell with underwater and space themes featuring a child in a submarine, a whale, sea life and math equations. Includes a rocket, hot air balloons and an emotional well-being scale.]()
Step by Step
VIVAS Inc. keeps neurodivergence front of mind with a multisensory mural for a San Francisco elementary school.
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![Vintage neon signs displayed outdoors, featuring a large pink and orange sign designed to look like flamingo plumes and "The Flame" steakhouse sign.]()
Sure Bet
Iconic mid-century signs from the Flamingo Hotel and Casino get a second chance at life in a Las Vegas museum’s “Neon Boneyard.”
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![Two people walking through a futuristic corridor with window-like displays showing clouds, under a sign indicating arrivals to Barcelona.]()
Winning Goal
Montreal entertainment design studio Moment Factory guides soccer fans through the life of a legend.
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![Paper cutout figures representing diversity and inclusion, with the word 'INCLUSION' spelled out in wooden tiles against an orange background.]()
Inclusivity Matters
The president of the International Sign Association shares why diversity is the best thing for your team and your bottom line.
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![A vibrant street art installation is displayed against a brick building, featuring large, colorful pencil sculptures standing upright. The artwork is situated in an urban setting, illuminated by street lights.]()
Sign Contest
A robot-inspired sculpture rises to the top of a whopping 147 entries in this long-running signage and graphics competition.
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![Interior of a stylish store with modern blue walls, wooden flooring, tropical plants and shelves displaying various products. A faux neon sign reads "Josephine & Billie's."]()
Change Agents
Five winners of the annual Women in Signs contest reflect on their careers and how they’re driving the industry forward.
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![Wooden carving of a fierce tiger face with intricate details, featuring prominent teeth, eyes and whiskers on a round plaque with engraved text.]()
Out in Space
Forget blending in. These sign shops use far out techniques to produce three-dimensional pieces with a creative edge.
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![Neon sign reading "Botanical Lounge" with a dragonfly design and text "Wine," "Tapas," "Spirits," "Established 2021."]()
Timeless Classics
Two U.S. sign companies highlight why real neon remains the perfect choice for powering up modern branding.
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![Modern coffee shop interior with a minimalist design, featuring a concrete counter, light wood accents, coffee menu on the wall, espresso machine, and seating area with stools and a tall table.]()
Muscle Tone
VSHD Design’s concept for Warehouse GYM D3 in Dubai avoids overblown interiors with material restraint.
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![Stylish hotel lobby with vintage decor, featuring a green tufted bench, two large staircases, bookshelves, potted plants and artwork on the walls.]()
Good Innings
Stantec Architecture and Studio K Creative team up to bring a whole new hospitality game to Wrigley Field with Hotel Zachary.
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![Checkerboard illusion room with wavy grid lines on walls, floor, and ceiling, creating a distorted perspective effect. A black door is visible at one end.]()
Keen Minds
U.K. design and branding firm Keane shares the secret to its inclusive work style and mind-blowing interior projects.
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![Elegant hotel room with a king-size bed, pastel-colored pillows, decorative wall art, and modern lighting. Features a round mirror, small table, and zebra-patterned rug.]()
Form Fitters
Six international guest rooms prove creating high style within existing buildings requires more than a fashion-forward eye.
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![Interior of a classic-style cafe with a long marble table and high chairs, a counter with pastries, coffee equipment, white tile accents, green paneled walls, decorative mirrors, and pendant lights.]()
Story Tellers
Rottet Studio weaves more than a century of narratives into its design for The Driskill hotel in downtown Austin.
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![Modern hotel studio interior with wood accents, built-in shelving, and a compact kitchen. Features include a small staircase leading to a loft with a bed, open shelving with kitchenware, a TV, gymnastic rings, and minimalistic decor.]()
Social Studies
Concrete’s concept for Zoku in Amsterdam connects global nomads in need of a tribe—and a Wi-Fi network.
Interviews
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![Two men standing in a room with vibrant neon lighting and tropical-themed wall decorations, including palm trees and other abstract designs, creating a colorful and modern atmosphere.]()
Look Around
A/V firm Ascend Studios builds an immersive-cave concept from LED screens to inspire potential engineering clients.
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![A man in a suit standing at a bar with bottles and glasses in the background.]()
Design Legends
Three high-profile firms—Tihany Design, The Gettys Group and DesignAgency—look back at decades of iconic hospitality projects.
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![Two men standing with folded arms, one wearing a white t-shirt and jeans, the other in a black jacket.]()
No Nonsense
YOD Design Lab drills down on the process that has helped shape Ukraine’s red-hot dining scene in this cover story.
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![Man sitting on a stool with modern art sculpture in background]()
Through the Looking Glass
Nikolas Weinstein taps a diverse team of artists to sculpt a clear vision for the future of architectural glassmaking.
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![Two men examining a modern chair design against a chalkboard background.]()
In Tandem
French industrial designers Ronan and Erwan Bouroullec share lessons learned during their 15-year rise to stardom.
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![Woman sitting on a beige sofa in a white t-shirt and purple checkered pants, with an abstract painting and a decorative table nearby.]()
LA Ambition
Sally Breer extends her bespoke approach to residences and offices to the West Coast boutique hotel space.
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![Person wearing a respirator on their head with colorful street art background.]()
Healing Color
Famed street artist Chor Boogie channels classical influences and his own muse to paint vivid visuals with a deeper mission.
Columns
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![Man sitting at cluttered desk covered in cobwebs, looking stressed under a desk lamp.]()
Another One Bites the Dust
New market challenges have forced two major sign companies to shut down. Here’s how shops can weather the storm.
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![A group of six people sitting in a circle in a modern office space, engaged in a meeting or discussion. The wall is covered with a large, illustrative mural featuring various logos and text. The seating includes green and white chairs and sofas, arranged around a central table with papers on it.]()
Who You Know
Sign Association of Canada’s YoPro event showed why connecting with others is vital to industry success.
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![Close-up of green leaves with raindrops]()
A New Leaf
SBI’s new leadership guides the brand in a fresh direction that reflects the sign community’s rapidly changing landscape.
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![Two women are working on applying a vinyl wrap to a vehicle. One woman is using tools to smooth out the material on the car's surface while the other observes. They appear to be in a workshop setting.]()
New School
California-based WrapStar University is the certification solution graphic installers have been waiting for.
Short Form
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![Neon sign for Courtesy Chevrolet at sunset with car dealership in the background.]()
Turn Back Time
Six restored signs prove honoring history and embracing innovation aren’t mutually exclusive.
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![Vertical garden with "PATREON" sign]()
Sudden Impact
Retailers have seconds to catch customers’ attention. Here’s how to draw them in fast.
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![Modern cafe interior with green walls, large windows, and potted plants. There are wooden tables and chairs, along with a bar counter with stools. Hanging light fixtures add to the decor.]()
Bar Botanique Cafe Tropique
Studio Modijefsky breaks down its fresh take for a botanical neighborhood cafe in Amsterdam.
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![Vintage-style bar with stained glass windows, plush seating, a wooden bar, and a movie screen.]()
Adults Only
Matt Winter reinvents historic theming with cinema-centric interiors for a Hollywood dive bar.
Marketing + Social Media
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![Person holding a tablet displaying the cover of Sign Builder Illustrated magazine featuring "Full Immersion" theme, with an illustration of a crowded stadium and city skyline in the background.]()
Media Kit
The latest marketing planner repositions the brand as “the voice of the sign community.”
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![Logo for Sign Builder Illustrated with a stylized 'S', including the text 'signshop.com', on a gradient background.]()
Video Preview
Learn about SBI’s new direction and how the brand supports professionals in the print graphics space.
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![Person holding a hotel brochure featuring images of a garden with flowers, a dining area with fruit, and a bedroom, against a purple background.]()
Hotel Brochure
This pamphlet highlights why Kirkwood Inn is a top-rated retreat for Ohio travelers.
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![Vivid painting of a woman's face with colorful paint, alongside vibrant towels with abstract designs, hung on a patterned wall.]()
Instagram Recap
A mix of phone photography and video drives readers to an online trade show recap in this Instagram post.
Disclaimer: Click the button below each description to view the original source.
Most works in this portfolio were produced while employed as an editor and content director at various media companies. All pieces remain the property of their respective publishers. Many accompanying photos were provided by the subjects featured.
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